Thoughts on retasting a wine after a producer complains
READERS: I’m reposting this from yesterday because my site was down for most of the day. Sorry for any hassles you experienced (and thanks to some of you for letting me know through Facebook and email). New post on corked wines tomorrow!
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It happened again yesterday. A producer, whose wine I reviewed a few months ago, got a score he didn’t like, and so has requested that I retaste the wine. So I thought this would be a good time to let the industry know my policy and thoughts on retasting.
My policy is, sure. Go ahead and resend the wine if you wish. As long as this doesn’t happen too often (and fortunately it doesn’t), I’m happy to retaste. If it started happening a lot, well, that’s a different story. I don’t want the 4,500 wines a year I taste to suddenly explode to 7,000!
That’s my official policy. Here are my thoughts. In 99 percent of requests for me to retaste, the producer suggests that it must have been a “bad bottle” that caused the middling score. (And by the way, producers complain about 87s! which by Wine Enthusiast definition is a Very Good wine. But that’s another story.) This phrase, “bad bottle,” has entered the lexicon and has come to be the default explanation for why a wine that should (based on certain assumed criteria) be quite exceptional turns out to be merely ordinary.
But what does “bad bottle” really mean? The first thing that comes to mind is that the bottle suffered during shipment, usually due to excessive heat in the delivery truck. That always is a possibility, and is why I always remind producers to CHECK THE 7-DAY WEATHER OUTLOOK BEFORE YOU SEND ME WINES! If there’s a heat wave coming up, wait until it’s over. And you don’t need a heat wave for the temperature to get very hot in the back of a steel delivery truck. This study shows how, when the outside temperature is only 82 degrees, the inside of a car with all the windows shut will quickly soar to 109 degrees.
What else can make for a “bad bottle”? I suppose there could be spoilage or bacterial issues, but these are actually very rare in California winemaking, and when I do encounter something that’s obviously spoiled (and if a second bottle concurs), I simply assign it 22 points, which means it’s buried, like nuclear waste, deep inside the bowels of Wine Enthusiast’s secure database.
Aside from that, when a producer suggests that a wine I gave an insufficient score to may have been a “bad bottle,” my feeling is that he’s clutching at straws (an old metaphor, whose first use may have been in this 1583 line from an English clergyman: “We do not as men redie to be drowned, catch at euery straw.”). The producer hopes that a resent bottle will miraculously soar in score, unlikely as this is to happen.
Incidentally, it’s of no interest to me that another critic gave the wine 94 points or whatever.
My experience with retasting is that the re-sent wine usually scores just about the same as the first time around. Sometimes, it scores lower (which surely defeats the producer’s purpose). But the take-home lesson is simply this: Producers love their own wines more than most of the rest of us do.