Comments on: Did Rodney Strong manipulate bloggers, use clever marketing, or both? http://www.steveheimoff.com/index.php/2008/08/26/did-rodney-strong-manipulate-bloggers-use-clever-marketing-or-both/ A blog about the world of wine Thu, 09 Feb 2012 05:14:27 +0000 hourly 1 http://wordpress.org/?v=3.0.3 By: VintageTexas » Blog Archive » In Texas, We Call It Circling the Wagons! http://www.steveheimoff.com/index.php/2008/08/26/did-rodney-strong-manipulate-bloggers-use-clever-marketing-or-both/comment-page-2/#comment-656 VintageTexas » Blog Archive » In Texas, We Call It Circling the Wagons! Fri, 31 Oct 2008 18:35:41 +0000 http://steveheimoff.com/?p=244#comment-656 [...] The aftershocks of this marketing decision can still be felt. One of the most active critics of this approach has been Steve Heimoff, the West Coast Editor of The Wine Enthusiast. He has participated in a longwinded tit-for-tat on a variety of wine blogs since the Roackaway release earlier this year, much of which appears to me to be best described as “sour grapes”. Check it out for yourself ON HIS BLOG at: http://steveheimoff.com/?p=244 [...] [...] The aftershocks of this marketing decision can still be felt. One of the most active critics of this approach has been Steve Heimoff, the West Coast Editor of The Wine Enthusiast. He has participated in a longwinded tit-for-tat on a variety of wine blogs since the Roackaway release earlier this year, much of which appears to me to be best described as “sour grapes”. Check it out for yourself ON HIS BLOG at: http://steveheimoff.com/?p=244 [...]

]]> By: Brad http://www.steveheimoff.com/index.php/2008/08/26/did-rodney-strong-manipulate-bloggers-use-clever-marketing-or-both/comment-page-2/#comment-640 Brad Fri, 12 Sep 2008 22:03:15 +0000 http://steveheimoff.com/?p=244#comment-640 What exactly is the point of giving wine early to a blogger? They're going to be able to publish before the print media even if you give it to them well after the print media. I'm sure all bloggers and wine writers are impartial. But, I'm sometimes swayed by "special" attention. How many bad reviews did the wine get? What exactly is the point of giving wine early to a blogger? They’re going to be able to publish before the print media even if you give it to them well after the print media. I’m sure all bloggers and wine writers are impartial. But, I’m sometimes swayed by “special” attention. How many bad reviews did the wine get?

]]> By: Blogs and Journalism http://www.steveheimoff.com/index.php/2008/08/26/did-rodney-strong-manipulate-bloggers-use-clever-marketing-or-both/comment-page-2/#comment-630 Blogs and Journalism Thu, 11 Sep 2008 17:19:21 +0000 http://steveheimoff.com/?p=244#comment-630 [...] an interesting situation, made even more interesting by the recent flare up about perceived credibility issues in the wine blogging [...] [...] an interesting situation, made even more interesting by the recent flare up about perceived credibility issues in the wine blogging [...]

]]> By: Strappo http://www.steveheimoff.com/index.php/2008/08/26/did-rodney-strong-manipulate-bloggers-use-clever-marketing-or-both/comment-page-2/#comment-594 Strappo Tue, 02 Sep 2008 01:22:38 +0000 http://steveheimoff.com/?p=244#comment-594 This has been such a fun brouhaha, I hate to see it disappear into the dustbin of history. You and Tom @ Fermentation have raised important questions for the so-called "blogging community". I know such comments -- and the ones I've made on my blog and especially on Fermentation -- do not endear me to many of my peers. But I've been blogging to suit myself. Win a few, lose a few. Trust me, when my import biz gets up and running -- like when we finally get our container from Italy in a month or so -- my "personal" wine-blogging activites and my "official" ones will be well separated. My partners demand it. This has been such a fun brouhaha, I hate to see it disappear into the dustbin of history. You and Tom @ Fermentation have raised important questions for the so-called “blogging community”.

I know such comments — and the ones I’ve made on my blog and especially on Fermentation — do not endear me to many of my peers.

But I’ve been blogging to suit myself. Win a few, lose a few.

Trust me, when my import biz gets up and running — like when we finally get our container from Italy in a month or so — my “personal” wine-blogging activites and my “official” ones will be well separated. My partners demand it.

]]> By: Jon http://www.steveheimoff.com/index.php/2008/08/26/did-rodney-strong-manipulate-bloggers-use-clever-marketing-or-both/comment-page-2/#comment-595 Jon Mon, 01 Sep 2008 16:46:11 +0000 http://steveheimoff.com/?p=244#comment-595 If we are calling into question the ethics of bloggers, why not address the biggest offender of them all, GARY V. who claims to be objective when he reviews wine but happens to directly profit from any review he makes by virtue of owning Wine Library. How can you objectively review the product you are selling? Would we trust a car dealer to objectively review the cars he has in inventory? Or a restaurant to review its own menu? I am really excited that there is an alternative to traditional media when it comes to learning about wine and BLOGGERS are that alternative, all I ask is that I know in what capacity they may be involved with the wine or winery that they review. Cheers, Jon If we are calling into question the ethics of bloggers, why not address the biggest offender of them all, GARY V. who claims to be objective when he reviews wine but happens to directly profit from any review he makes by virtue of owning Wine Library. How can you objectively review the product you are selling?

Would we trust a car dealer to objectively review the cars he has in inventory? Or a restaurant to review its own menu?

I am really excited that there is an alternative to traditional media when it comes to learning about wine and BLOGGERS are that alternative, all I ask is that I know in what capacity they may be involved with the wine or winery that they review.

Cheers,

Jon

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